Whisky Sponge

Whisky Sponge is one of the most distinctive and irreverent names in the independent bottling world, blending serious whisky expertise with a tongue-in-cheek sense of humour. Founded by Angus MacRaild, a respected whisky writer, reviewer, and long-time industry insider, Whisky Sponge began as a satirical whisky blog before evolving into a highly sought-after bottling label in the late 2010s.

What sets Whisky Sponge apart is its ability to balance playfulness in presentation with exceptional quality in the bottle. Each release comes with a comically absurd label design and humorous backstory, often poking fun at whisky marketing clichés, industry trends, and collectors’ habits. Beneath the satire, however, lies a portfolio of carefully sourced whiskies from some of Scotland’s most respected distilleries.

Angus MacRaild’s deep tasting experience ensures that flavour always comes first. Casks are often bottled at natural cask strength, without chill filtration or added colouring, allowing the spirit’s full personality to shine. Releases may include refill bourbon casks for purity of distillery character, sherry butts for rich dried-fruit complexity, or more unusual wood experiments.

The range is intentionally eclectic. One bottling might be a 30-year-old single malt from a cult Islay distillery, offering maritime smoke, citrus, and mature oak; the next could be a delicate Lowland malt from the 1990s with grassy, floral charm. Some releases focus on “serious” whisky for the enthusiast palate, while others are designed to be enjoyed casually, with pricing that encourages opening and sharing.

Flavour profiles depend entirely on the chosen cask, but across the board, Whisky Sponge bottlings are known for their transparency and honesty. Labels clearly state distillation and bottling dates, cask numbers, outturns, and other technical details, ensuring that collectors and drinkers know exactly what they’re getting.

In addition to Scotch, the brand occasionally bottles other spirits such as rum or Armagnac, applying the same quality-first, personality-rich approach. These releases are often snapped up quickly, as Whisky Sponge has developed a loyal following among whisky enthusiasts who appreciate both the liquid and the lighthearted marketing.

The humour on the labels, from spoof tasting notes to surreal cartoons, has become part of the appeal. While the jokes might draw buyers in, the consistently high calibre of whisky is what keeps them coming back. In a market where packaging can sometimes overshadow quality, Whisky Sponge is refreshing proof that playfulness and serious whisky-making can co-exist.

Our Whisky Sponge selection features both recent and past bottlings, from single malts with cult status to blends with an unexpected twist. Whether you’re seeking a rare cask from a legendary distillery or a conversation-starting bottle to share with friends, Whisky Sponge offers a combination of sharp wit and sharp whisky that’s unlike anything else on the market.