How to discover your whisky preferences

Jolyon Dunn |

How to discover your whisky preferences

Discovering your whisky preferences is less about finding one permanent favourite than learning which characteristics make you want another glass. You may enjoy fresh fruit in one setting, rich oak in another and smoke only when it comes with a particular texture.

A useful preference profile gives you language for those choices. It can guide a recommendation without restricting you to one distillery, region or category.

Begin with characteristics, not reputations

Think about the whisky itself before deciding what its label says about you. Do you enjoy fresh or dried fruit? Gentle or pronounced smoke? A light texture or a broader mouthfeel? A clean finish or a more drying, wood-led one?

You do not need to answer every question immediately. Start with the strongest reaction you can identify: 'I liked the citrus freshness' or 'The finish was too dry for me'.

Those observations are more actionable than 'I like good whisky' and more flexible than deciding that an entire region is your style after tasting one bottle.

Separate intensity from enjoyment

A whisky can be easy to notice without being your favourite. Strong smoke, high alcohol strength or assertive oak may dominate a comparison, but prominence is not the same as pleasure.

Record what stands out and how you feel about it in separate sentences. 'Very smoky, with a light texture. I enjoyed the smoke but wanted a less drying finish' gives a specialist useful information.

Likewise, do not dismiss a quieter whisky because it produces fewer dramatic descriptors. You may value clarity, freshness or balance more than intensity.

Make small, purposeful comparisons

Choose two or three samples with a clear point of difference. A broad comparison might explore smoke; another might focus on fresh fruit versus richer cask influence.

Taste under similar conditions and write down a preference before reading detailed notes or discussing the price. Where appropriate, revisit with a small, recorded addition of water.

The aim is to identify a reason, not just a winner. 'B was my favourite because the fruit stayed clear through the finish' offers more guidance for a future choice than a score out of ten.

Keep a brief preference record

For each tasting, record the bottle, strength, main characteristics and whether you would choose it again. Add one sentence explaining why.

After several tastings, look for repeated patterns. Perhaps you enjoy smoke in several bottles but consistently dislike pronounced dryness. Perhaps your favourites share a light texture despite coming from different whisky categories.

Give negative reactions context. You may dislike one heavily sherried release without disliking all sherry-cask whisky. Cask history, strength and the underlying spirit vary too widely for one bottle to represent the whole group.

Allow preferences to depend on the occasion

The whisky you enjoy during a focused comparison may not be the one you want with food or during a relaxed conversation. Your choice can reasonably change with the setting.

Keep this context in your notes rather than treating a different preference as inconsistency. 'Excellent for slow tasting, but more intense than I wanted tonight' is a meaningful conclusion.

You also do not have to progress towards older, rarer or stronger whisky. Developing knowledge should broaden your choices, not create an obligation to enjoy a supposedly more advanced style.

Turn observations into better recommendations

When speaking to a whisky specialist, offer one bottle you enjoyed, one you did not and the reasons. Include your budget and whether you are choosing for yourself, a gift or a shared occasion.

For example: 'I enjoy fresh fruit and some smoke, but prefer less drying oak. I usually add a little water.' That leaves room for a thoughtful recommendation beyond the bottles you already know.

Your preferences are a working description, not a fixed identity. Keep revisiting them, try occasional surprises and retain the freedom to enjoy a whisky simply because it tastes good to you.

Explore Milroy's whisky tasting experiences, or visit the Soho whisky bar and tell the team what you have enjoyed so far.

(https://milroysofsoho.com/pages/tastings-experiences)

(https://milroysofsoho.com/pages/whisky-bar)